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Quicke Virtual Show

The Client: Alo UK – manufacturer of front loaders and implements.

The Project: Quicke Virtual Show.

Productbrand Quicke1 200623 Black

The Aim: Alo UK wanted a way to show their product range to its customers and dealers now that Covid-19 put a stop to agricultural shows across the country. SW1 suggested a virtual show where the sales team could put their sales pitch in action. The benefit of a virtual show is it is available at any time, day or night, and viewers can visit from the comfort of their own home.

Productbrand Quicke1 200623 Black

The Aim: Alo UK wanted a way to show their product range to its customers and dealers now that Covid-19 put a stop to agricultural shows across the country. SW1 suggested a virtual show where the sales team could put their sales pitch in action. The benefit of a virtual show is it is available at any time, day or night, and viewers can visit from the comfort of their own home.

Quicke Virtual Show
The Undertaking: Filming commenced with product walkarounds, staff interviews, and drone footage of the site where all the products were displayed. A website was then created for their virtual showground. An interactive map of products was utilised to navigate the site and see embedded videos for the range. We then needed to let the public know it was available and a PR campaign ensued.
Quicke Virtual Show
The Undertaking: Filming commenced with product walkarounds, staff interviews, and drone footage of the site where all the products were displayed. A website was then created for their virtual showground. An interactive map of products was utilised to navigate the site and see embedded videos for the range. We then needed to let the public know it was available and a PR campaign ensued.
Quicke Virtual Show
Quicke Social Promo Mock Up Phone 01
Quicke Social Promo Mock Up Phone 02
Quicke Social Promo Mock Up Phone 03
Quicke Social Promo Mock Up Phone 04

The Result: Quicke now has a range of videos to use and keep on their YouTube channel. The teaser campaigns run on social media increased likes, shares, and interactions with their target customers. The longevity of this project placed Quicke in front of their audience for longer than just a few days of a usual commercial show.

Other projects with Alo UK – social media management, quarterly newsletter for dealerships, exhibition stands, dealer email marketing.